BETA Trade


The British Equestrian Trade Association (BETA) was formed in 1979 and has grown to be recognised and accepted as the official representative body for the equestrian manufacturing, wholesale and retail trade by Government and leading riding organisations.

Davies Odell Ltd (trading as Equimat) is a BETA Trade Member.
The BETA logo is widely recognised by consumers within the equine market as the symbol of responsible and quality businesses.
You can find us and other reputable suppliers at
BETA Logo - Trade Member.jpg